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Phil Kolodynski is Director of Practice Sales at Dental Elite, helping practice owners successfully sell their dental practices and achieve the best possible outcome. With over 10 years of experience in the dental industry and a background in national sales leadership, Phil understands both the clinical and commercial aspects of practice ownership. He works closely with sellers to position their practices effectively, attract the right buyers and guide transactions through to completion.
Phil KolodynskiDirector of Practice Sales -
Carl Wetton is Associate Director of Sales Progression at Dental Elite, supporting clients through the final stages of selling a dental practice. With over a decade at Dental Elite and an award-winning track record, Carl ensures transactions move smoothly from offer to completion. His attention to detail and proactive approach help keep all parties aligned throughout the process.
Carl WettonAssociate Director - Sales Progression -
Julie Randle is Associate Director of Practice Sales at Dental Elite, working closely with practice owners looking to sell their dental practices. With a strong background in practice management and financial oversight, Julie understands the operational realities of running a dental practice. She uses this insight to support sellers in preparing for sale and achieving the best possible outcome.
Julie RandleAssociate Director - Practice Sales -
Ted Johnston is Practice Consultant for Scotland and Ireland, supporting clients to buy and sell dental practices across these regions. Since joining Dental Elite in 2018, Ted has built strong relationships with both buyers and sellers, ensuring each transaction is handled with care, clarity and local market understanding.
Ted JohnstonPractice Consultant for Scotland & Ireland -
Paul Lewis is a Practice Consultant at Dental Elite, helping clients navigate the process of buying and growing dental practices. With nearly 20 years of experience in business consulting and financial services, including supporting practices through Denplan, Paul brings a strong commercial perspective to every client relationship.
Paul LewisPractice Consultant -
Lottie McBean is a Sales Progression Manager at Dental Elite, ensuring dental practice sales progress efficiently from offer to completion. With over 10 years’ experience in account management, Lottie works closely with all parties to keep transactions on track and deliver a smooth experience for both buyers and sellers.
Lottie McBeanSales Progression Manager -
Zack Bevins is a Buyer Account Manager at Dental Elite, supporting clients through the process of buying a dental practice. He works closely with buyers to understand their requirements, match them with suitable opportunities and guide them through each stage of the purchase journey.
Zack BevinsBuyer Account Manager -
Tommy Glasscoe is a Senior Financial Consultant at Dental Elite, supporting clients through the financial aspects of buying a dental practice. With experience in business development and account management, Tommy works closely with clients to structure funding solutions that support long-term success.
Tommy GlasscoeSenior Financial Consultant -
Luke Arnold is a Locum Controller at Dental Elite, specialising in placing dental professionals into temporary roles across the UK. He works closely with both clients and candidates to deliver tailored recruitment solutions and ensure a high standard of service.
Luke ArnoldLocum Controller -
Mark Rushton is a Recruitment Resourcer at Dental Elite, supporting the recruitment team in sourcing and attracting top talent. He plays a key role in connecting candidates with opportunities, helping practices build strong and reliable teams.
Mark RushtonRecruitment Resourcer -
Sophie Costello-Gerard is Commercial Team Administrator at Dental Elite, supporting the Commercial team across sales progression and CQC processes. She works closely with multiple departments to ensure tasks are handled efficiently and transactions continue to move forward.
Sophie Costello-GerardCommercial Team Administrator -
Jessica Gwynn is Group Marketing Manager at Dental Elite, responsible for how we present dental practices to market and attract the right buyers. She leads the marketing strategy across practice sales, ensuring each listing is positioned to maximise visibility, engagement and value. Jessica combines creative direction with commercial thinking to support successful dental practice sales across the UK.
Jessica GwynnGroup Marketing Manager -
Alex Revell joined Dental Elite in 2026 as a Graphic Designer, bringing creativity and a keen eye for detail to the team. She supports the company’s marketing and branding efforts, creating engaging visual content across digital and print platforms.
Alex RevellGraphic Designer -
Sarah Andrews joined Dental Elite in July 2026 as our Videographer, bringing creativity and a passion for visual storytelling to the team. Sarah is responsible for producing engaging video content that showcases our people, and brings the Dental Elite brand to life across our digital channels. With a keen eye for detail and a creative approach, she helps capture the stories that make our business and the dental community unique.
Sarah AndrewsVideographer -
Jodie Newell is Financial Controller at Dental Elite, overseeing the company’s financial operations. With a strong focus on accuracy and compliance, she ensures the business runs efficiently while supporting continued growth.
Jodie NewellFinancial Controller -
Mandy Noble joined Dental Elite in March 2023 as Finance Assistant. She supports Jodie in managing financial processes, using her attention to detail and organizational skills to ensure efficiency and accuracy.
Mandy NobleFinance Assistant -
Simone Ferris is Accounts Administrator at Dental Elite, supporting the finance team with day-to-day financial processes. Her attention to detail and organisation ensure accounts are managed accurately and efficiently.
Simone FerrisAccounts Administrator -
Kerry Dunn is a Candidate Consultant at Dental Elite, supporting dental professionals in finding the right roles across the UK. She guides candidates through each stage of the recruitment process, ensuring a smooth, supportive and positive experience.
Kerry DunnCandidate Consultant -
Sarah Drake joined Dental Elite in February 2026 as our Accounts Administrator. Working closely with the finance team, she supports the day-to-day management of our accounts, ensuring financial processes run smoothly and efficiently. Her organisation, accuracy, and attention to detail make her a valued member of the team.
Sarah DrakeAccounts Administrator -
Ellie Nowill joined Dental Elite in May 2026 as our Practice Sales Administrator. She provides administrative support to the Practice Sales team, manages day-to-day enquiries, makes outbound calls, and helps ensure everything runs smoothly behind the scenes.
Ellie NowillPractice Sales Administrator -
Megan Popsys joined Dental Elite in May 2026 as a Recruitment Consultant. She works with both clients and candidates, helping to connect dental professionals with the right opportunities while building strong relationships throughout the recruitment process. Megan’s friendly, proactive approach makes her a valued member of the team.
Megan PopsysRecruitment Consultant
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What is my dental practice worth?
If you want to sell your dental practice, there are various structures you can enter into with the buyer, and the deal’s structure can be more important than the final purchase price itself. At Dental Elite, we will work with you and your solicitor to guide the sale and ensure that all aspects of the transaction run smoothly.
Our free dental practice valuation report is a practice health check with a difference. It includes a more in-depth analysis of your dental practice as well as useful advice on how your valuation could be higher if you were to implement certain changes. Factors taken into account here may include your patient base, practice location, and staffing costs. We will also review your current CQC registration to ensure that it matches your trading structure, so that there aren’t unnecessary delays in any transaction when it happens.
We have been completing practice health checks since our inception and are now selling a number of these practices for a much higher price. This is in a large part because the market has improved, but also because the practices we work with have improved their EBITDA (Earnings Before Interest, Tax, Depreciation and Amortisation) by growing their income or saving on running expenses. This would have increased the value of their dental businesses, even if the status quo had remained the same.
As every practice is different, every valuation report is different. Each one offers a thorough snapshot of your business’s health and also what price you could achieve on the market. This useful report doesn’t just cover financial issues but also tries to pick up on factors affecting a potential sale, such as the associates, the lease, the NHS, the yield, and the likely sale structure in terms of deferred consideration.
Report Content
- Commentary on the Biggest Issues Likely to Impact Your Dental Practice Sale
- Your P&L EBITDA vs Adjusted EBITDA
- Marketing Ideas and Techniques
- Market Analysis / Comparable Data of Recent Agreed Deals & Completions
- Review and advice on Contractual issues, NHS, Employment, Incorporation and Leases etc.
- The Ease of Raising Finance on Your Practice
What does our practice valuation report include?
A cost base analysis, showing how you compare to similar dental practices we’ve valued
The profitability & occupancy rate of your hygiene chair
Exit planning and an indication of likely post-sale commitments
A line-by-line breakdown of how your practice value has been calculated
Frequently Asked Questions
A dental practice valuation is a professional assessment of what a dental practice is worth in the current market.
It takes into account a range of factors, including the practice’s financial performance, profitability, location, growth potential, patient base, and the wider dental market. Both tangible assets (such as equipment and property) and intangible assets, often referred to as goodwill, are considered as part of the valuation process.
A valuation helps sellers understand the potential market value of their practice, while also giving buyers and lenders confidence in the financial strength of the business.
Valuations are commonly used during practice sales, partnership changes, refinancing, business planning, and lender applications. Working with experienced dental valuers ensures the valuation is evidence-based, commercially realistic, and aligned with current market conditions.
At Dental Elite, our valuations are informed by current market activity, agreed deals, and completed transactions across the UK dental sector, with insights provided as part of our twice-yearly Goodwill Report. If you would like to understand the value of your dental practice, get in touch to arrange a free valuation.
Dental practices are typically valued using a multiple of their profitability, most commonly EBITDA (Earnings Before Interest, Tax, Depreciation, and Amortisation) or Principal-Led Fair Maintainable Trade (FMT).
Rather than looking at turnover alone, these methods assess the true operating performance and long-term profitability of the practice.
To determine the value of a dental practice, factors commonly reviewed include:
- Annual turnover
- NHS contract value and UDA rate
- Associate fee structure
- Staff, laboratory, and operating costs
- Location and local market demand
- Patient base and goodwill
Once operating costs have been assessed, a valuation multiple is applied based on current market conditions, buyer demand, and the overall strength and risk profile of the practice.
At Dental Elite, our valuations are informed by current market activity, agreed deals, and completed transactions across the UK dental sector.
Read our full article on the science and art behind dental practice valuations, or get in touch to arrange a free valuation.
Dental practice goodwill is the intangible value of the business beyond its physical assets, including its reputation, patient base, location, and future earning potential.
Goodwill is typically valued using a multiple of EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortisation), although the exact multiple achieved will vary depending on the quality and risk profile of the practice.
Factors that influence goodwill value include:
- The ratio of NHS to private income
- Profitability and growth potential
- Staff stability and associate structure
- Patient retention and principal dependency
- Local competition and location desirability
Practices with stable income, strong patient loyalty, and lower operational risk will generally achieve stronger goodwill multiples.
Every six months, Dental Elite releases an updated Goodwill Report exploring current market trends, buyer demand, and the multiples being achieved across different practice types and buyer groups. Sign up to receive the latest report and stay informed on the current value of dental practices across the UK market.
Getting your dental practice valued before you are ready to sell can help you understand your position in the current market and identify opportunities to increase the value of your business over time.
A valuation is not just about establishing a sale price. It can also highlight areas for improvement, such as increasing hygiene chair occupancy, improving profitability, strengthening associate structures, or renegotiating supplier and service contracts.
Small operational improvements made 12–24 months before sale can have a meaningful impact on goodwill multiples, significantly increasing the future value and attractiveness of your practice to buyers.
Early valuations can also help support long-term retirement planning, partnership discussions, refinancing, and succession planning.
At Dental Elite, our valuations are designed to provide practical market insight, helping you make informed strategic decisions even if a sale is still years away.
While financial performance is the foundation of any dental practice valuation, several operational and structural factors can also influence buyer demand, goodwill, and the overall success of a sale.
Key factors include:
- Care Quality Commission (CQC) compliance – Your registration and compliance records should align correctly with your trading structure to avoid delays or complications during the transaction
- Revenue mix – The balance between NHS and private income, along with the consistency of UDA delivery, can significantly influence buyer confidence and valuation multiples
- Staffing and contracts – The structure of associate agreements, employment contracts, and the stability of your clinical team can affect both operational risk and future profitability
- Lease terms – The remaining lease length, rent review clauses, and renewal rights can all impact lender appetite and buyer demand
- Principal dependency and patient retention trends can also influence how buyers assess long-term sustainability.
Even highly profitable practices can experience delays or reduced buyer confidence if these areas are not properly structured or documented.
At Dental Elite, we review both the financial and operational aspects of your practice to help identify factors that may impact value before going to market.
Not necessarily. An inflated valuation may look appealing initially, but it can sometimes result in a practice sitting on the market for too long or facing a reduced valuation during the lender’s due diligence process.
In some cases, brokers may overvalue a practice to secure an instruction, only for buyers or banks to challenge the price later in the transaction. This can damage buyer confidence, slow the sale process, and create unnecessary renegotiations.
At Dental Elite, we focus on evidence-based valuations informed by current market conditions, agreed deals, and completed transactions across the UK dental sector.
A realistic valuation not only improves buyer confidence, but also helps create a smoother process through the legal, funding, and completion stages of the transaction, withstanding lender scrutiny and easing the path to completion.
Free Dental Practice Valuations with No Catches or Obligations
If you are considering selling your practice, our free valuation report comes highly recommended. There is no obligation on your part to sell with Dental Elite, although we hope that you would like to work with us on your practice sale in the future. In addition to providing you with an accurate valuation, our report will guide you on how best to approach your exit strategy and offer advice on long-term strategies that will help grow the value of your practice. Whether it’s in six months or five years, we are ready and waiting to help you connect with interested buyers and get the right fee for your business.
